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This week on AdExchanger Talks: Matt Greitzer on the CDP Service Layer

AdExchanger’s Zach Rodgers and Actable Co-Founder Matt Greitzer discuss martech’s hottest marketplace, and the service layer that’s emerging around it. Full article and podcast available …

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It’s Time for a New Kind of Managed Service

Marketer needs have changed, and the professional services they need have to keep up. Any “MarTech Marketplace” slide suggests that there has never been a …

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Attributing ROI to your CDP

Craig Schinn on capturing ROI against an important investment: your CDP

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